Rain - AR product configurator
- Client
- Rain
- Role
- Development - Mobile WebAR
- Discipline
- Development - Mobile WebAR
Rain Virtual Viewer -
Web-Based Mobile AR Product Configurator
Full turnkey - concept, design, development, and deployment.
Build a browser - native AR experience that lets customers place the product within their environment.
5 dynamic skin collections with deep-linking
Real-time material switching, brightness control, idle animation play/pause
Two-step AR calibration with onboarding tooltips
Camera easing, distance clamping, and visibility-aware initialization
One-tap “Enter AR” — launches directly into the user’s camera, no install
Most AR product viewers are locked behind native apps or SaaS platforms that take a cut of every sale, or require an app install. This experience is built on WebXR — an open web standard that delivers augmented reality directly through the browser, on any modern mobile device, with no download required.
AR PRODUCT CONFIGURATOR
Book of Dirt “The Tale of Spots and Stripes”
OMO wanted to bring its “Dirt is Good” strategy to life in a way that helped kids not only get off their screens but discover first hand all the benefits of playing in the dirt.
Client:
OMO
Agency:
Ogilvy
Responsibility:
Stop frame animation of book narritve and logo reveal